Complete social media image size cheat sheet
Every size this toolkit supports, in one place. These come from the same configuration the editor uses, so the presets and this table can't drift apart.
Last reviewed 2026-01-15
| Image type | Recommended size | Aspect ratio | Format |
|---|---|---|---|
| Instagram square post | 1080 × 1080 px | 1:1 | jpg |
| Instagram portrait post | 1080 × 1350 px | 4:5 | jpg |
| Instagram story / reel | 1080 × 1920 px | 9:16 | jpg |
| Instagram reel cover | 1080 × 1920 px | 9:16 | jpg |
| YouTube thumbnail | 1280 × 720 px | 16:9 | jpg |
| YouTube channel banner | 2560 × 1440 px | 16:9 | jpg |
| LinkedIn post | 1200 × 627 px | 400:209 | jpg |
| LinkedIn profile banner | 1584 × 396 px | 4:1 | jpg |
| LinkedIn company banner | 1128 × 191 px | 1128:191 | jpg |
| Facebook post | 1200 × 630 px | 40:21 | jpg |
| Facebook cover | 1640 × 856 px | 205:107 | jpg |
| X post | 1600 × 900 px | 16:9 | jpg |
| X header | 1500 × 500 px | 3:1 | jpg |
| Pinterest pin | 1000 × 1500 px | 2:3 | jpg |
| WhatsApp status | 1080 × 1920 px | 9:16 | jpg |
| WhatsApp profile | 640 × 640 px | 1:1 | jpg |
| Website og image | 1200 × 630 px | 40:21 | jpg |
| Website favicon | 512 × 512 px | 1:1 | png |
How to use this
Find the placement you're posting to, then open the matching resizer and the canvas is set for you. If you're publishing the same image in several places, the creator pack produces all of them from one upload in a single step.
Three rules that outlast any specification change
Keep the subject centred — every platform crops differently across devices. Upload close to the displayed size rather than far above it. And accept that platforms re-encode: give them a clean, correctly sized file and the result will be as good as it can be.
Related tools
- Instagram image resizerResize photos for Instagram posts, portraits, stories and reels. 1080 × 1350, 1080 × 1080 and 1080 × 1920 presets.
- YouTube thumbnail resizerResize and compress images into 1280 × 720 YouTube thumbnails under the 2 MB limit. Free and browser-based.
- LinkedIn image resizerResize images for LinkedIn posts, profile banners and company page covers. Free, private, no signup.
Related guides
Sources
- Platform help centres, as listed on each platform page